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This was a collaborative product development project, going in depth from concept to sourcing to final tech pack designs and lineup.
A consumer loyalty program project that introduces a resale platform through a Dr Martens app and in-store experience.
What I imagine a Patagonia hiking game to look and feel like. Storyline and concept in line with their brand identity and visuals.
A project focusing on brand image and collaboration identity. Bringing a new name into the fashion industry, ideating and creating a collection.
A buying project simulating the process of a 6-month plan introducing a new collection for the brand Ganni.